by Genex-Insights | Feb 24, 2022 | Customer Experience Management
Introduction Remote working began as a short-term solution brought on by the Covid-19 pandemic. As time went on, companies found varying levels of remote working which worked for them. As ‘lockdown’ continued in some parts of the world, some companies have chosen to...
by Genex-Insights | Feb 24, 2022 | Customer Experience Management
Introduction Through the ongoing Covid-19 pandemic there have been significant challenges that have emerged regarding how to best keep our customer engaged. With life moving onto a mostly virtual platform, we need to find ways to capture the attention of our...
by Genex-Insights | Dec 10, 2021 | Customer Experience Management
Customer Experience or CX is a concept that has been around since the 1960’s, even though the term was only coined by Lou Carbone in the early 1990s.Many notions are considered to impact CX and over the years one of these has been extensively explored and discussed,...
by Genex-Insights | Nov 25, 2021 | Customer Experience Management
Introduction A common misconception is that customer experience (CX) and user experience (UX) are the same thing, and these are often used interchangeably. CX refers to the perceived experience that a customer assumes with your company UX, on the other hand, describes...
by Genex-Insights | Oct 1, 2021 | Research, Uncategorized
Introduction ‘Emojis’ are shorthand communication tools that have been around for ages. The question is, do emoji’s have a place in Market Research? In our whitepaper we look at where emoji’s come from, the benefits and challenges and the value they add. It is...
