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Employee Journey Mapping

Employee Journey Mapping

Employees are your most valuable resource. As such, ensuring that your employees have a positive experience from their first engagement with the company is crucial to their commitment to the organisation and their performance.  Much like Customer Journey Mapping,...
Genex’s Big Move to IQbusiness

Genex’s Big Move to IQbusiness

A daunting significant venture into the unknown basked in opportunity, excitement and a bit of magic describes our most recent journey at Genex. With change being an inevitable part of any great story, we embarked on the move to our new home at IQbusiness’s offices...
Organisational Culture and CX

Organisational Culture and CX

A good organisational culture is the key to great customer experience. Simply put – the employee experience leads to the customer experience. Understanding what organisational culture is and how it leads to customer experience is vital to the success of your...
Customer Journey Mapping

Customer Journey Mapping

Human beings define and explain their world through stories – we share stories to teach, entertain, share common experiences and pass along learnings. Storytelling can, therefore, be used as a tool to understand and engage customers. Customer Journey Mapping...
Understanding Data Security and Privacy

Understanding Data Security and Privacy

Research is the process of gathering useful information from individuals or groups. In the digital age, we call this collection of information data. Genex collects data through market research, to provide different brands with insights. These valuable insights are...